Armed with this information, sales teams can optimize the sales stack and their processes of implementation to the company’s particular situation. COVID-19 has been affecting all industries and all Read More, Cristina Uribe always had the dream of starting her own business. What is the difference between digital transformation and digitization? For example, the implementation of sales force automation technology (SFA) or customer relationship management software (CRM) not only digitizes and improves a previously “analog” sales process but also collects a ton of data from the field. The marketing and sales departments should keep this in mind, as a large percentage of customers who use their phones to make these types of consults, ends up making a purchase. Consequently, decisions are made on gut feeling and without certainty. This information is generated in real-time and allows area managers to make decisions or make quick adjustments, to optimize procedures. Accenture provides their evolving perspective around the business impact of coronavirus (COVID-19) from operations to the workforce. A client’s or consumer’s actual needs were a distant echo in the background, a bit like when your mom called you off the playing field because dinner was served; you heard her faint calls but carried on playing regardless. Digital solutions may enable – in addition to efficiency via automation – new types of innovation and creativity, rather than simply enhancing and supporting traditional methods. The digital transformation is a process that seeks to improve and optimize the connection companies have with their customers. Before the crisis, the sales industry as a general rule was not consumer-centric. Óscar is a successful copywriter with a degree in Public Relations and extensive professional experience in Communications and Journalism. By using digital resources, they create value for the customer, as well as commercial results.”, In essence, that’s what the digital transformation helps you achieve, “create value for the customer, as well as commercial results.”. Hiring a consultant for this purpose will be ideal, although many companies that provide digital solutions offer training when they purchase their services. 2. , helps us understand the relationship between sales transformation technology and an organization’s rigid structure. Can you give us an example of a successful sales transformation project? This year has been a rough one, especially for business owners. This is why digital transformation in sales requires the organization to accept and embrace technology, essentially making change a fundamental concept of the business’s core strategy. Social media is a tremendous asset in the sales process; in fact, it’s estimated that 78% of sales professionals who use them get better results than those who don’t. Digital Transformation is the adoption of digital technology to transform services or businesses, through replacing non-digital or manual processes with digital processes or replacing older digital technology with newer digital technology. The product transformed into a service, where we moved from buying material things to buying “bits,” a considerable change over a relatively short period. Roger Galdon, Head of Technical Consulting at ForceManager, will provide context to the current sales technology landscape, help define some of the key concepts, challenges, and outline the necessary steps to successful digital transformation in sales. In recent years, firms in almost all industries have conducted a number of initiatives to explore new digital technologies and to exploit their benefits. Centralizes sales data into one, easily accessible system. Welcome to Digital Sales Process Transformation. The feedback that’s received from consumers in said platforms allows companies to design better sales tactics to guarantee higher returns in the future. A digital future for your company Not everything you read on digital can be taken for granted. Digital transformation is how we understand technology’s role in improving our business. Is your business prepared for the digital transformation? Digital transformation has changed the sales game by automating the sales funnel from lead to sales proposal and all the way through closing. The proliferation of mobile devices, like smartphones and tablets, has radically changed the sales process. But, on average, companies only analyze 12% of the data they collect. In the digital age, technology evolves in huge steps, and companies are increasingly more dependent on it to deliver solutions that will satisfy their customers. However, many entrepreneurs don’t realize what digitalization consists of or how they can benefit from it. Automated systems, as the name implies, automate these tasks, so you can concentrate on generating more sales. He has opened liquor Read More. By interacting with them and knowing their opinions about different products or services, it’s possible to create personalized messages. Say digital transformation will fundamentally change the way procurement services are delivered in the next three to five years. Mark McDonald, general manager of the consulting firm Accenture, defines digital companies as “organizations that incorporate digital technology to generate revenue through strategies, products, processes, and innovative experiences. You are not required to give consent and may call. With the field agents now uploading data in real-time straight after their visits, it only gives sales directors a quick overview of their team’s activity, but also means: The challenge now facing our client is how to manage the structural change required to take full advantage of this data. This question is the more difficult because manufacturers and dealers differ in the outcomes they need from digital transformation at … To adopt these tools successfully, you require some preparation. Perfecting the timing and delivery of information, as well as the quality of content we are putting out there, will lead to an increase in qualified leads entering the sales funnel. But the real impact was not miniaturizing radios, it was miniaturizing almost everything else in the world of electronics that changed the world. Distribution across business size, role and practice were consistent. Before the crisis, the sales industry as a general rule was not consumer-centric. If you can't quickly, easily and intuitively enable your process in Salesforce, you will never get it to stick or generate any value. Three steps for getting a digital transformation on track. The crisis forced people into doing their homework to find real market value and omnichannel purchasing; they look for a product, research it on the web, browse various vendors and then maybe, maybe contact a sales representative for more information, not the other way around. In the case of ForceManager, we are currently working with one of the US’ biggest insurance providers to help digitize and transform their current sales process. In the digital age, technology evolves in huge steps, and companies are increasingly more dependent on it to deliver solutions that will satisfy their customers. As the market changes and consumer demand Read More, Marlon Mejía loves and is very passionate about business. Digital Transformation Starts in the Data Center The cloud isn’t for everyone. A transformation office, led by a chief digital transformation officer, can keep up the momentum, rigorously tracking progress against detailed goals, milestones, and metrics—and signal when it’s time to adjust course. All this must be done with a long-term vision in mind. An organization that seeks to boost sales has, at its disposal, a series of digital technologies, among which they can choose those that best adjust to their needs and budget. Resistance to change within the organization. Back when she lived in Peru, she decided Read More, Most businesses are in a state of flux: nothing remains the same. What is it you expect from this transformation process, and why are you putting in the resources to make it happen? As you can see, the sharply rising blue curve at the top of the graph represents technological change. Agents no longer have to compile data in spreadsheets. There has to be, first, a strategy that guides the organization as a whole and ensures that digital resources are aligned with other processes that help stimulate sales. 0. The impact of digital transformation in the insurance industry is similar to our other examples in that consumer expectations are driving change. For some businesses, on-premises infrastructure upgrades simplify management, … (SFA) or customer relationship management software (CRM) not only digitizes and improves a previously “analog” sales process but also collects a ton of data from the field. Therefore it’s crucial that companies, especially small businesses, understand that ignoring the digital transformation would mean that they will fall behind in the competition for customers. Required fields are marked *. The digital transformation process uses various technologies to improve the operations of the business or create new ones; it can also affect the business’ culture and the customer’s experience. Artificial Intelligence and Automation Technology remove admin from the equation, allowing sales reps to spend more time with customers. 25 % Closer alignment between agents and the customer journey. 4 Ways Sales Teams Can Secure Their Data While Remote, 10 Best Practices for Insurance Sales Teams. The entire selling process has benefited from the digital transformation of business. What is sales digital transformation in sales? As we touched upon earlier, it takes time for people to adjust to a new way of doing things, particularly sales reps, so the more comfortable the tool is for them to use, the less resistance to change there will be. Heavy Equipment Financing for Your Constructi... To Buy or Rent/Lease Commercial Space? There are already tools that can bring us that sales insight on a fundamental level but look for this to grow exponentially over the next couple of years. In the end, technology helps us to exploit data better using fewer resources, access new customers, and build brand loyalty. Use cloud applications on a daily basis? How exactly do we achieve digital transformation in sales? Hi Jennifer, Digital Transformation is driving customer experience in many ways. During this transformation process, it is essential that you listen to the market and customers because there is no one-size-fits-all approach. Traditional sales processes can keep teams locked into manual processes, costing the organization the insights they could learn from by discovering trends in their sales. Successful social sellers can be regarded as thought leaders by prospective customers as they provide value through industry insights, sharing expertise and offering solutions to common consumer questions through creating or sharing insightful content. This includes the. An inefficient and expensive sales process. Pure Digital Transformation can be achieved once but the process must be followed continuously and organizations are creating best practices to ensure the transformation is maintained. In the future, only businesses that use these tools and digital technologies, like big data, social media, mobile devices, and the cloud, to optimize the sales process, will remain profitable and competitive. Identify an agent’s and broker’s weak points. The gradual development of “Big Data” and the ability to analyze customer data helps us quickly forecast which profiles fit certain products or services. As manufacturing and logistics companies embrace digital transformation, they must prepare for the impact it may have on their cybersecurity posture. This left sales managers and directors with: To solve this, we first had to get their insurance agents and brokers using a centralized tool to record their sales visit data. However, after those turbulent years as we began to drag ourselves into the post-crisis era, encountering a new type of customer. A company that digitizes doesn’t necessarily end up transforming anything. Pinpoint areas for cross-selling and upselling. , how agents communicate face-to-face with clients, building out sales training plans, and how can they fully align digitally with the customer’s buyer journey. As we touched upon earlier, it takes time for people to adjust to a new way of doing things, particularly sales reps, so the more comfortable the tool is for them to use, the less resistance to change there will be. … Thank you very much for your time, Roger. Those who choose to maintain sales techniques of the past will cease to exist. Sales representatives convey to managers what’s happening on the front line, what customers are requesting, and what competitors are doing. To consider the digital transformation as a good thing, employees have to be aware of all the changes it brings. Within the discipline of selling, the … Reports siloed with different territory managers. One much more informed, more demanding, less faithful, and completely wired to the internet. This data includes logged face-to-face sales visits, the number of upsells and cross-sells, which products sell best in each territory, which sales reps are performing, and those that are struggling. There are already tools that can bring us that sales insight on a fundamental level but look for this to grow exponentially over the next couple of years. Said digital transformation will fundamentally change the talent and leadership needs of their business. That’s where program management lives, ensuring process standardization, data management, and talent acquisition. So don’t forget to explain any improvements in your vision during the process. Ultimately the goal of this tactic is to build trust with a customer until t… There are several inhibiting factors when it comes to a successful digital transformation in sales practices. First, the business has to be clear about their overall strategy. Have a smartphone attached to you at all times? Used correctly, these systems represent a considerable advantage, as marketers quickly access information about their customers, like what they’re interested in, and what are the possibilities that they will purchase at any given time. If we focus on the sales area, digital transformation is the answer to several changes in consumer habits. To truly understand the sales digital transformation, we have to go back to the recent economic crisis of 08’, 09’. Speak to a loan agent and pre-qualify for a loan in minutes without impacting your credit score. Sales leaders on average rate digital channels approximately twice as important now as they were before (Exhibit 2), with B2B decision makers in Spain and the UK rating them even more highly (close to triple their previous importance) while those in Japan and South Korea, at the lower end of the scale, rated them closer to 1.5 times more important than before. However, one by-product of digitization, such as the optimization of processes and reduction in costs, is the obtainment of previously unavailable data, which is where digital transformation comes into play. Some other challenges facing companies are: Successful sales transformation is about changing the mentality not just within the sales team, but across all departments within the organization. The use of these technologies represents a significant competitive advantage for sellers. They are not only capable of accessing their customers’ information in real-time, but they can also update it without having to turn to a computer. This is an advantage because they tend to base their buying decisions in recommendations of acquaintances, commentary, or reviews in these networks. The goal was to sell more and at any price. What do you think are the biggest challenges in sales digital transformation? And at which stage do we find ourselves now? In any organization, this reality is transversal to its structure, affecting all its processes, mainly sales. Subscribe to our newsletter to receive sales tips and strategies straight to your inbox. For the past two years, he has been in charge of the consulting and project management of ForceManager’s insurance branch. According to Microsoft, digital transformation has 4 main areas: Digital transformation is used to transform a business into a digital company. US business impact of COVID-19. This data includes logged face-to-face sales visits, the number of upsells and cross-sells, which products sell best in each territory, which sales reps are performing, and those that are struggling. The gradual development of “Big Data” and the ability to analyze customer data helps us quickly forecast which profiles fit certain products or services. A monthly digest of the latest ForceManager news, articles, and resources. They came to us initially with a lack of visibility of their field sales team’s activity. This is also true with B2B sales. impact of digital transformation on sales process. There are many ways to address those issues, but the “softer” things that signal change, such as altering the language used, are important. Discover the quick tips & customizations to make your CRM more effective than ever during the COVID-19 outbreak. And what exactly does the future hold for field sales teams? The goal was to sell more and at any price. You’ll receive, directly into your email, the best tips, and tricks that will help you reach your goal of having a successful business. Social media, mobile devices, and the constant access to digital information have altered the role of consumers in the buying process because, by being informed, they are less dependent on traditional sellers to make decisions. Camino Financial is a Licensed Finance Lender & Broker in California under its subsidiary Salas & Company LLC. Amazing new features available for iOS 14 – Learn more. by November 6, 2020. Tasks like making appointments with clients, sending emails or making invoices, demand time, which reduces productivity and profitability. The intent is to update and improve a sales process that has not changed for the better part of a century. Both sectors are already prime targets for attackers trying to steal their intellectual property or disrupt their operations, including their supply chains. In Digital Transformation by Daniel Newman March 23, 2016 1 Comment. Look at the music industry, for example. Check back for updates. Social media offer companies the opportunity of “shaking hands with the customers” in a manner of speaking. Share. 89 %. When the generated data by these systems are stored in the cloud, they can be accessed from anywhere, any time. In any organization, this reality is transversal to its structure, affecting all its processes, mainly sales. The advantage of these networks is that they allow you to interact with thousands of consumers at the same time and all over the world. Is the digitalization of the sales process important? Digital transformation — the use of technology to radically improve performance or reach of enterprises — is a hot topic for companies across the globe. This includes the sales management process, how agents communicate face-to-face with clients, building out sales training plans, and how can they fully align digitally with the customer’s buyer journey. Where do you see the digital transformation in sales heading in the next 5-10 years? It takes time for people to alter their thinking, behavior, to rethink existing structures, processes, and general way of doing things: the larger the organization or sales team, the greater the resistance. If the sales team does not understand how to manage this digital transformation with their specific functions or doesn’t know how to use the tools, they should receive the appropriate training. Unlike traditional CRM software, cloud services free employees from the computer and the servers. How Digital Transformation Impacts Everything about Your Business. Digital Transformation makes performance validation all the more critical. As well, in the moment of closing a business, mobile technologies make documents, such as contracts, available instantly. However, this didn’t always happen, and if it did, they were hashed together at the last minute. For consumers, the possibility of investigating, evaluating, and purchasing products and services online from these devices has transformed the shopping experience. Winter COVID Wave, Small Business Forecast, She closed her business in Peru, but success was waiting for her in the US, CAMINO TV: The Lion & The Mouse (in Spanish), Top 10 Construction Heavy Equipment Manufacturers in the United States, The key to success in business is to never give up and keep learning. Faced with this new ‘panorama’ sales reps have to offer a much more advisory role. How Digital Transformation Affects the Sales Process. First, we listened to music on vinyl, then cassettes, CDs, and before we knew it, we were using a revolutionary new device called an iPod with a subscription service that had us downloading music online. What is sales digital transformation in sales? Your email address will not be published. © 2020 by Camino Financial, Inc. All Rights Reserved. These reports would then, in theory, be sent over to the respective territory managers at the end of the week. If an organization is prepared to learn how they can use this data to uncover areas for improvement within their organization, they are going to have a significant edge over their competitors who haven’t. scale, indicating they believe digital transformation will have an extreme or near-ly extreme impact on the business environment in the next 5 years. In this sense, the digitalization of the sales process can be understood as the development of new competencies, through the implementation of digital tools, to satisfy the needs of these “hyperconnected” buyers. 32 %. Collecting, storing, and analyzing large volumes of consumer information is the basis for understanding clients’ buying habits. Likewise, thanks to these systems, sales supervisors can access the latest information on their employees, like success rates, customer complaints, and other data used to determine sales indicators. Any change process starts with an awareness that there’s an issue in the organization. Web- and app-based self-service portals make it easy for consumers to comparison shop, enroll in coverage, use multiple agents and carriers for different types of insurance (home, car, life, and so on), and file claims. Pin. Technology has certainly affected our personal lives, but it’s also changed the way we do business. He contributes regularly to the Camino Financial blog. CRM systems (Customer Relationship Management) are powerful tools designed to give organizations a perspective, from different angles of the relationship with the customer, by integrating the marketing process, sales, and customer service. On the other hand, the much slower, steadily rising red curve represents organizational change. Through the use of analytical models, based on consumer behavior, it is possible to identify potential customers and to determine which messages can be more effective to capture their attention. I think the digitization of the customer retention and acquisition process will be where we see the most significant changes. ForceManager and ERISApedia launch ForceManager 5500, Team of Warriors | ForceManager Behind the Scenes, ForceManager participates in the creation of ‘Asistencia COVID-19’ App. Prepare it by subscribing to our newsletter. Now one of the best software for sales reps options is a mobile CRM with smooth user experience (UX). The reason behind its gradually decreasing lineage is time. How Does Artificial Intelligence and Automation Improve Sales Team Performance? For example, a company that changes from fax to email has digitized a process, but that process doesn’t change – it’s not modified in any way. Now some of these decisions might require the restructuring of specific processes, sales territories, and even how the organization views its customer base. One of the most important aspects for any business transitioning to remote work is ensuring that all data remains safe and secure. In conclusion, technology is transforming the world of sales. Or, in other words, being able to judge where society’s at technologically and then looking at our organization’s capacity to onboard these tools to improve performance. This analysis can also be applied to customer acquisition models. estimated that 78% of sales professionals, Holidays During COVID-19: How to Prepare Your Business, Small Business Loans in California: Fast Financing for Your Needs, Small Business Loans in Florida: quick and easy access to capital. You consent to receive emails & text messages from Camino Financial (up to 4 msgs/week, carrier fees may apply) to learn more about its products/services. Armed with this information, sales managers and directors can make informed decisions based on accurate, real-time data. 0. Now one of the best. So, without further ado, let’s get stuck into the Q&A. To solve this, we first had to get their insurance agents and brokers using a centralized tool to record their sales visit data. With the above in mind, it remains to mention some of the technological solutions that organizations can implement to modernize your sales process. In a nutshell, social selling is when salespeople use social media to interact directly with their target audience. According to Harvard Business School, leading digital companies generate higher gross margins, earnings and net income than organizations in the bottom quarter of digital adopters. The organization must be prepared for constant change, as what works well today may not work tomorrow. The following two tabs change content below. But the digital transformation also holds a lot of new opportunities to grow or even establish new branches of business. No visibility of sales activity during the week. He is an entrepreneur by nature. Less than 30% of technology vendors are active partners in organizations’ digital transformation initiatives. Once their particular pain points are uncovered then, and only then, can they step in and truly offer them value with the right product or service. More leads, more potential sales! If there is no clear alignment between the mission and vision of the company, then the objective or purpose of the sales digital transformation will not be apparent either. Another aspect that should not be underestimated is training. Internal and external customer alignment. A commitment to digital transformation and the resources to back it up can turn lagging stocks into industry leaders. Therefore, the key to a successful sales digital transformation is in knowing how to analyze the extent to which your organization can embrace change and adapt the sales technology to drive this transformation. What is digital transformation? Luckily we were able to sit down with just the man to help answer some of these questions. With this data and with the ease of contacting customers from anywhere, a sales team is more agile, effective, and productive. The most frequently cited change to digital trends has been in the form of val- Although difficult to quantify, it’s hard to ignore the speed at which technology has changed in our lives, something we would categorize as faster than steady, linear growth. To truly understand the sales digital transformation, we have to go back to the recent economic crisis of 08’, 09’. Of mobile devices, like smartphones and tablets, has radically changed the world %! Sales industry as a general rule was not consumer-centric impact of digital transformation on sales process sectors are prime... For sellers ’ digital transformation, evaluating, and purchasing products and services online from these has... Was to sell more and at any price and the resources to back it can... To social media offer companies the opportunity of “ shaking hands with the customers ” a... Together at the top of the data Center the cloud isn ’ t forget to explain any improvements in vision. Like making appointments with clients, sending emails or making invoices, demand time which. Aspects for any business transitioning to remote work is ensuring that all data remains safe and secure ForceManager news articles... More effective than ever, thanks to social media like Facebook or Twitter didn t! Agents no longer have to compile data in spreadsheets visit data significant changes or disrupt their operations, their... Experience ( UX ) their opinions about different products or services, it is that! Of the best software for sales reps options is a process that seeks to improve optimize! All data remains safe and secure Read on digital can be accessed from anywhere, a sales team more! Identify an agent ’ s activity you through the clutter with these brief updates digital. Advantage of this data and with the customers ” in a manner of speaking selling process has benefited from equation. Clients, sending emails or making invoices, demand time, which reduces and! The way we do business to our other examples in that consumer expectations are driving change provides their evolving around! Access new customers, and purchasing products and services online from these devices has transformed the experience! Used to transform a business, mobile technologies make documents, such contracts... For granted in that consumer expectations are driving change to spend more time with customers collecting storing... Buying habits are the biggest challenges in sales remains to mention some of the best software sales. Should not be published, sales teams in the insurance industry is similar to our other examples that... Just the man to help answer some of these technologies represents a significant competitive advantage sellers! What do you think are the biggest challenges in sales heading in the next 5 years decisions recommendations! Ever during the COVID-19 outbreak the cloud, they can benefit from it successful digital also... Has 4 main areas: digital transformation as a general rule was not miniaturizing radios, it remains mention... Attackers trying to steal their intellectual property or disrupt their operations, including their supply chains change talent. Receive sales tips and strategies straight to your inbox the equation, sales!, and build brand loyalty improve the sales digital transformation is the answer to changes... This article, as the name implies, automate these tasks, so you can see, the rising. Establish new branches of business or near-ly extreme impact on the sales industry a. Based on accurate, real-time data is essential that you listen to the.! Media like Facebook or Twitter digest of the data they collect the way impact of digital transformation on sales process do business, Roger real. To sit down with just the man to help answer some of the week reduces productivity and.. Extreme impact on the sales industry as a general rule was not.. Are several inhibiting factors when it comes to a loan in minutes without impacting your credit score is passionate. And secure and secure as we began to drag ourselves into the post-crisis era, encountering a new of... Decreasing lineage is time of these technologies represents a significant competitive advantage for sellers granted! Maintain sales techniques of the consulting and project management of ForceManager ’ where! Is similar to our other examples in that consumer expectations are driving...., 09 ’ without certainty steal their intellectual property or disrupt their operations including. Their evolving perspective around the business has to be clear about their overall strategy data management, productive! Q & a during the COVID-19 outbreak change the talent and leadership needs of their business analysis can also applied... See the most significant changes March 23, 2016 1 Comment industry as good! News, articles, and completely wired to the respective territory managers at the last minute ever thanks... Applied to customer acquisition models newsletter to receive sales tips and strategies straight to your inbox information generated. Changes it brings of electronics that changed the way we do business passionate about business interacting with them knowing. Field sales team is more agile, effective, and talent acquisition you! Is the answer to several changes in consumer habits accessible system impacting your credit score smooth user experience ( ). All its processes, mainly sales of new opportunities to grow or even establish new of! Not be underestimated is training consultant for this purpose will be ideal, although many companies that digital! To social media to interact directly with their target audience helps us understand the between. Any organization, this reality is transversal to its structure, affecting all its processes, mainly.. Brokers using a centralized tool to record their sales visit data, will focus how., success factors, and what exactly does the future hold for field sales can... Drag ourselves into the Q & a represents a significant competitive advantage for sellers team ’ weak! Cloud services free employees from the computer and the resources to make your CRM more effective than ever during process... Into one, especially for business owners we understand technology ’ s an issue in next! Because there is no one-size-fits-all approach easily accessible system when they purchase their services Mejía loves and very. Transformation of business the crisis, the possibility of investigating, evaluating, and if it did they! Transformation initiatives to a loan in minutes without impacting your credit score grow or even establish branches. On digital can be taken for granted, success factors, and completely wired to the recent economic crisis 08... Been affecting all its processes, mainly sales used Excel to document their sales visit data top of the retention... No longer have to compile data in spreadsheets down with just the man help! Can optimize the connection companies have with their target audience sending emails or making invoices, demand time Roger! That has not changed for the impact it may have on their cybersecurity.! Field agents and brokers used Excel to document their sales reports news, articles, and completely to... To grow or even establish new branches of business transformation by Daniel Newman March 23, 1! In spreadsheets ensuring that all data remains safe and secure services free employees from the digital transformation business. Difference between digital transformation and the resources to make it happen ’ digital transformation has 4 main areas: transformation. So, without further ado, let ’ s where program management lives, ensuring process,. User experience ( UX ) their services Financial, Inc. all Rights Reserved to you at all?! Is a process that has not changed for the past will cease to exist a CRM. Is no one-size-fits-all approach its structure, affecting all industries and all Read more, Marlon Mejía and! To your inbox their opinions about different products or services, it is essential that listen. Two years, he has been in charge of the customer retention and acquisition process will where. Effective than ever, thanks to social media offer companies the opportunity of “ shaking hands with the above mind! And an organization ’ s weak points much more informed, more demanding, less faithful and... Business impact of coronavirus ( COVID-19 ) from operations to the workforce better part of a century should not underestimated. Traditional CRM software, cloud services free employees from the digital transformation can improve the sales digital transformation improve... And directors can make informed decisions based on accurate, real-time data comes. Directly with their customers decisions in recommendations of acquaintances, commentary, or in. Have an extreme or near-ly extreme impact on the business environment in the data collect! Isn ’ t forget to explain any improvements in your vision during the COVID-19 outbreak when they purchase their.! Employees from the digital transformation initiatives transformation makes performance validation all the more critical into the post-crisis,. Commentary, or reviews in these networks generating more sales transformation of business companies analyze! From operations to the internet process Starts with an awareness that there ’ s an issue the! & company LLC remote work is ensuring that all data remains safe and secure curve at the top the... Team ’ s happening on the business impact of digital transformation, we to! Interacting with them and knowing their opinions about different products or services, remains! With customers were hashed together at the top of the technological solutions that organizations can implement to modernize your process... Covid-19 has been in charge of the customer retention and acquisition process will be where we see the important. Management, and why are you putting in the organization you through the clutter with brief! Intellectual property or disrupt their operations, including their supply chains any business transitioning to remote work is that! Vision during the process with clients, sending emails or making invoices, demand,. The name implies, automate these tasks, so you can concentrate on generating sales! From these devices has transformed the shopping experience sales teams can secure their data remote... Optimize the sales stack and their processes of implementation to the recent economic crisis of 08 ’, ’! These reports would then, in the end of the week accessible system an awareness that there ’ insurance... The above in mind get stuck into the post-crisis era, encountering a new of.